Triumph Size-S taken from the album cover

taken from the album cover

Humber became one of Britain’s leading bicycle manufacturers

in gouache and collage

But an unusual format

Grimwood was praised by Print Magazine for having 'changed the look of British illustration'

Triumph Size-S taken from the album coverAn original promotional poster for the world famous Triumph Cycle Company, c. 1935. The stylish design cleverly links the aspirations of the young couple with two new bicycles via an inverted triangle. A considerable amount of cycling advertising at this time was aimed at couples, with weekend bicycling presented as an affordable and healthy way to spend leisure time together. A higher resolution image is available for viewing on request.